Adventures of a Carry-on offers a very intimate approach to promoting your brand. I will convey the essence of your brand through a custom campaign that includes original articles, photography, and social media content creation.
I share my experiences with an audience that trusts my recommendations. Strategic timing and placement of content are important elements in any marketing campaign. Therefore, I nurture long-term relationships because I believe that is where the real value lies.
Partnerships
I’m open to partnering with companies that would be a fit for my audience and outlets: Boutique hotels and spas, unique tours, wineries, restaurants, and outdoor adventure companies are a few examples.
Sponsorship can range from a hotel stay to a full itinerary that includes tours, meals, and transportation. I would be happy to discuss any partnership ideas that might work for your brand.
Please email me to request a media kit.
In addition to Adventures of a Carry-on, I offer publication options on high-profile sites catering to value luxury audiences.
Demographics
Readers are primarily sophisticated and educated travelers between the ages of 35 and 55. They are interested in unique cultural and heritage destinations.
Imagine you’re in France at Picayune Cellars
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APPLAUSE
Dutchess County Tourism: A Trip To Dutchess County Wine Country, New York “This is again terrific. Have forwarded to my staff and also Tom Martinelli, who writes the magazine New York by Rail, all about Amtrak travel & deals!
My thanks and have a very happy new year!”
Nancy Lutz, communications manager, Dutchess County Tourism
(note: this article originally appeared on the Dutchess County Tourism website.)
“Penny thank you, what a lovely piece! Do come and see us again whenever you can!”
James Chapman, owner, of The Rhinecliff Hotel
Hi Penny,
“Thanks for reaching out! Everyone on the team was pleased with your coverage. Your social media follow-up has also been fantastic. I saw the post on Dave’s Travel Corner too. All very good.”
Emily Glass, PR Specialist, Diamond Mills Hotel and Tavern
Dutchess County Wine Trail.
Visit Long Beach – coverage included tours on The Queen Mary and Harbor Lights Whale Watching tour.
Read: 36 Hours in Long Beach, California
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Visit Calistoga – coverage included spas, hotels, food, and wine in Calistoga, California. Articles were featured on four other high-profile websites.
Calistoga Balloons: Flying High Over Napa Valley With Calistoga Balloons.
Bill Braddock, owner of Calistoga Balloons said: “BTW, that story is getting some crazy play on the internet. THANKS!”
“I am only tracking on Google Analytics for the site. We’ve blown up over the last 4 weeks. The story being re-launched and our website being updated at the same time, really have increased our traffic 120%.
Use us as a reference.”
Bill Braddock owner, of Calistoga Balloons
Mount View Hotel and Spa: Wine and Wellness at The Mount View Hotel and Spa
“It was truly a pleasure to work with Penny Sadler for a feature about her Calistoga adventure on ‘Adventures of a Carry-on’ for Mount View Hotel & Spa Napa Valley. Her passion does not end with the article and her commitment to sharing on many various social network platforms takes her editorials to new audiences and results in new fans for those she writes about.”
Andrea de Trinidad, Director of Marketing, Mountview Hotel and Spa
“Hi Penny! These are great! I am so glad you enjoyed Calistoga!”
Carolyn Hernandez, Public Relations & Marketing Manager Calistoga Visitor Bureau
Primary article: Playing In The Mud Is Good For You
Over Napa Valley
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See Monterey – coverage includes restaurants, tourist attractions, and hotels in the area. As this is one of the top articles on Adventures of a Carry-on, it is continually updated.
Read: Tips For Driving Highway 1: The Ultimate California Roadtrip
Somewhere on Hwy. 1. There are a number of bridges built in the 1930s.
“Thank you! Great photos!”
Kirk Gafill, General Manager Nepenthe Big Sur
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“Penny Sadler was a wonderful addition to a recent media tour we coordinated – she is a pleasure to work with and provided detailed coverage of the trip on both Dave’s Travel Corner and Adventures of a Carry-on. Additionally, she shared her experiences on multiple social media channels throughout and following the media tour. Our client was very pleased with her work and our agency would happily recommend Penny for future opportunities.”
-Victoria Benz, PR Director, AugustineIdeas
“Thanks Penny! You are truly amazing to our Paso community.”
Shonna, Tourism Coordinator, City of Paso Robles
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The Italian Connection
Adventures of a Carry-on participated in Settimana del Buonvivere 2013, a lifestyle
awareness conference in Emilia Romagna, Italy
Read what the Italian Press said about the International Blog Tour: Da Riolo 1’1 ottobere il blog tour internazionale del Buon Vivere
On location in Cesena, Emilia Romagna
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IN THE PRESS
City Style Living – Travel Makeup With Penny Sadler
I have appeared on numerous broadcasts as a local expert speaking on topics from skin cancer to packing for an international trip. With over 10 years working in television and video production, I have cultivated a broad skill set that can be tapped to suit your specific needs.
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